Consumers paying up to 92% more with Telstra, says Choice


news Choice, the not-for-profit consumer advocacy group, has said that consumers are paying “up to a 92% price premium” to access Telstra’s network, which has experienced a number of major outages in the last six months.

Choice said it analysed the figures on 53 Telstra contracts that could be compared to offerings by other companies to reveal the “premium”.

“There’s only so much free data Telstra can offer before they have to admit their network is failing on a fairly regular basis and its promised premium network is a thing of the past,” says Choice’s Head of Media, Tom Godfrey.

With outages affecting pre-and post-paid mobile voice and data services, as well as broadband internet connections, “it has become clear the ‘Telstra tax’ being charged to access its network is not deserved”, Godfrey added.

“By its own admission, Telstra claims its real point of difference isn’t data limits or cost, but network quality. However, six months of network outages would suggest Telstra is a long way from offering a quality network,” he said.

Choice analysed 280 telco products to see how much extra Telstra’s customers are being charged when compared to “equivalent or better offerings” by other firms.

The information was collected from critical information summaries available between 20 June and 6 July, Choice said, adding that it compared equivalent products offered by Telstra, Vodafone, Optus, Virgin Mobile TPG, and iiNet.

Of the 280 products examined, 53 “like-for-like” comparisons could be made with Telstra products. Premiums on the “majority” of these ranged from 6% to 92%, said the consumer group.

Choice provided some examples of what it called the “Telstra tax” premiums.

These included consumers having to pay a 92% premium to access Telstra’s ADSL ‘Large’ broadband plan ($2,963 over 24 months including upfront costs) compared to TPG ($1,539.71 over 24 months including upfront costs).

Additionally, Choice said, consumers pay a 41% premium for Telstra’s ‘X-Large’ broadband, phone and streaming bundle, with $20 NBN speed boost ($169/month) compared to Optus My Entertainment Bundle with $10 speed boost ($120/month).

Finally, for fixed-term mobile, consumers apparently pay a 35% premium for Telstra’s ‘X-Large’ Go Mobile ($135/month) plan compared to Optus My Plan Plus ($100/month).

“Although Telstra now claims to be investing millions to fix its failing network, this is too little too late for consumers trapped in fixed-term contracts that are not getting the premium service they signed up for,” Godfrey says.

“So if you are trapped in a fixed term Telstra contract and are tired of the free data for a failing service, log your outages, record your loss and take the fight up to Telstra to get out of your contract without penalty,” he concluded.

Image credit: Choice


  1. Old news on the fixed front. When their own wholesale customers were selling for less, it was obvious they were cash grabbing and trading on the name.

    On the mobile front, they still have better coverage overall I thought.

  2. Maybe when TPG buys VodafailAU, we might see some real competition in the mobile coverage market.

  3. 3 years on a RIM waiting for a port.
    3… Years…
    All this means nothing as Telstra will not invest a single dollar while we all play the NBN waiting game. As a company all they care about is profit, profit, and profit.

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