blog Google’s augmented reality and heads-up display headset Google Glass hasn’t yet formally launched, but that hasn’t stopped some of Australia’s major corporations from developing an app for the latest hot platform. The Sydney Morning Herald tells us (we recommend you click here for the full article):
“By the end of this year our customers will be able to walk into a shop wearing their Google Glasses, see something they like and instantly check their bank balance which will be displayed in their peripheral vision – that’s pretty cool,” Westpac NZ chief digital officer Simon Pomeroy said.
While you can’t blame Westpac for detailing a few software engineers to develop a Glass app and trying to cover all bases, we suspect the bank is getting far, far ahead of itself. Not only is Glass not yet a commercial product, but it’s no sure thing that it’s going to take off even when it does launch. Remember the Netbook? HD-DVDs? BlackBerry? There are many products and standards which looked great before they launched, or even succeeded for a while, but then turned into a flop.
The tech sector is littered with failures, and there’s no assurance that Glass — hyped though it may be — will be one of the successes. Westpac’s development efforts here could be just prudent — or they could be a waste of time that’s merely adding to Glass’s hype. Personally and professionally, your writer wishes Westpac would devote more effort to upgrading its archaic Internet banking platform and less time worrying about distractions like Glass.
Image credit: Google