• Enjoy the freedom to innovate and grow your business

    [ad] With Microsoft Azure you have hybrid cloud flexibility, allowing your platform to span your cloud and on premise data centre. Learn more at microsoftcloud.com.

  • IT Admin: No Time to Save Time?

    [ad] Do you spend too much time patching machines or cleaning up after virus attacks? With automation controlled from a central IT management console accessible anytime, anywhere – you can save time for bigger tasks. Try simple IT management from GFI Cloud and start saving time today!

  • Free Forrester analysis of CRM solutions

    [ad] In this 25 page report, independent analyst house Forrester evaluates 18 significant products in the customer relationship management space from a broad range of vendors, detailing its findings on how CRM suites measure up and plotting where they stand in relation to each other. Download it for free now.

  • Great articles on other sites
  • RSS Great articles on other sites

  • Reader giveaway: Google Nexus 5

    We’re big fans of Google’s Nexus line-up in general at Delimiter towers. Nexus 4, Nexus 7, Nexus 10 … we love pretty much anything Nexus. Because of this we've kicked off a new competition to give away one of Google’s new Nexus 5 smartphones to a lucky reader. Click here to enter.

  • News - Written by on Thursday, February 10, 2011 14:10 - 8 Comments

    400,000 iPhones: Telstra’s Apple lovefest

    With both Optus and VHA experiencing problems with their mobile networks over the past several years, at Telstra it may be a case of making smartphone hay while the sun shines — if numbers disclosed by the telco’s chief executive at its half-yearly results briefing session this morning are to be believed.

    Responding to a question from a journalist, Thodey said Telstra had sold some 400,000 Apple iPhones in the second half of 2010 — and registered some 70,000 iPads. “New iPhones was 400,000,” the CEO said. “And if you want to keep going, 290,000-something Android smartphones in the first half as well.

    For the past several years, Apple’s growth in the local market has stunned local telcos and analysts alike. From a standing start in 2008, the company in the three months to the end of September last year had shifted itself into a position of strength — winning more than a third (36.5 percent) of all smartphones shipped in the period.

    The launch of the iPhone 4 in mid-2010 helped the company consolidate its already rapidly growing stake. However, the Android platform is speedily catching up — as Thodey’s revelation that Telstra sold 290,000 of the next-generation Google-based smartphones in the second half of last year demonstrates. The telco grabbed pole position in the Android segment with its launch of the HTC Desire in April last year — a move which Telstra is expected to follow up next week with significant launches at the Mobile World Congress confab in Barcelona, Spain.

    In December, local analyst firm IDC published a research report noting that although Apple was still growing strongly, it was Google’s mobile operating system that was expanding its turf the fastest.

    In the first three months of 2010, just 2.1 percent of smartphones shipped in Australia were based on the Android platform. But over the succeeding three months to the end of June, the percentage of Android shipments had more than trebled, reaching 7.1 percent at the end of that period. Then in the three months to the end of September, Android’s share of the smartphone market exploded again — up to 21 percent.

    The news comes off the back of comments this morning in Telstra’s briefing pack associated with the results that smartphones were a big driver of growth for the company — in the six months to the end of last year, seven of its top ten-selling post-paid handsets were smartphones.

    Video credit: Marina Freri

    submit to reddit


    You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

    1. Posted 10/02/2011 at 2:20 pm | Permalink |

      Well I’m not surprised, they do have the best data network, and smartphones and iPads are all about data.

      • Posted 10/02/2011 at 2:21 pm | Permalink |

        Truly; I think it likely that a lot of smartphone users have switched from Optus or VHA to Telstra over the past year or so — myself included.

    2. Dan Warne
      Posted 10/02/2011 at 2:55 pm | Permalink |

      “You know, there’s an old saying – stick to your knitting – and Apple is not a mobile phone manufacturer, that’s not their knitting.”

      “I think people overreacted to it — there was not a lot of tremendously new stuff if you think about it… It was maybe kind of cool on the touchscreen technology but touchscreen technology is another domain, so it’s only a matter of time before it went to the device.”

      “You can pretty much be assured that Nokia, Samsung, Sony Ericsson and ZTE and others will be coming out with devices that have similar functionality.”

      - Greg Winn, Chief Operating Officer of Telstra, Feb 2007

      Thank goodness they shipped Sol, Greg and the rest of their cronies home. Great to see David Thodey has injected such commonsense into the business and is now making good use of the amazing Next G network from a sales perspective.

    3. Bryn
      Posted 10/02/2011 at 5:08 pm | Permalink |

      I find the comparitive Android/Iphone numbers interesting- the hype everywhere is that Android “has already” overtaken the iPhone in shipping numbers, which doesn’t seem to be the case at Telstra. I wouldn’t be surprised to see that happen at some point but it is interesting to see that the Android/iPhone gap at Telstra is (currently) bigger then the worldwide trend.

      • Posted 10/02/2011 at 5:24 pm | Permalink |

        True, dat. But it’s not that wide; and I think it will be a different story in 12 months.

    4. Posted 11/02/2011 at 12:01 am | Permalink |

      I wonder what % are telstra iphone to telstra iphone sales.

      Them iphone types do love to upgrade.

      • Posted 11/02/2011 at 10:15 am | Permalink |

        I’d actually say a fair proportion would be non-smartphone to iPhone. Currently, a lot of iPhone and Android sales are to people who don’t have smartphones — that’s the biggest source of growth.

    5. Posted 10/05/2011 at 12:12 am | Permalink |

      Posts like this brithgen up my day. Thanks for taking the time.

    Get our 'Best of the Week' newsletter on Fridays

    Just the most important stories, one email a week.

    Email address:

  • Most Popular Content

  • Six smart secrets for nurturing customer relationships
    [ad] Today, we are experiencing a world where behind every app, every device, and every connection, is a customer. Your customers will demand you to be where they and managing customer relationship is the key to your business’s growth. The question is where do you start? Click here to download six free whitepapers to help you connect with your customers in a whole new way.
  • Enterprise IT stories

    • WA Health told: Hire a goddamn CIO already doctor

      A state parliamentary committee has told Western Australia’s Department of Health to end four years of acting appointments and hire a permanent CIO, in the wake of news that the lack of such an executive role in the department contributed directly to the fiasco at the state’s new Fiona Stanley Hospital, much of which has revolved around poorly delivered IT systems.

    • Former whole of Qld Govt CIO Grant resigns petergrant

      High-flying IT executive Peter Grant has left his senior position in the Queensland State Government, a year after the state demoted him from the whole of government chief information officer role he had held for the second time.

    • Hills dumped $18m ERP/CRM rollout for Salesforce.com hills

      According to a blog post published by Salesforce.com today, one of Ted Pretty’s first moves upon taking up managing director role at iconic Australian brand Hills in 2012 was to halt an expensive traditional business software project and call Salesforce.com instead.

    • Dropbox opens Sydney office koalabox

      Cloud computing storage player Dropbox has announced it is opening an office in Sydney, as competition in the local enterprise cloud storage market accelerates.

    • Heartbleed, internal outages: CBA’s horror 24 hours commbankatm

      The Commonwealth Bank’s IT division has suffered something of a nightmare 24 hours, with a catastrophic internal IT outage taking down multiple systems and resulting in physical branches being offline, and the bank separately suffering public opprobrium stemming from contradictory statements it made with respect to potential vulnerabilities stemming from the Heartbleed OpenSSL bug.

    • Android in the enterprise: Three Aussie examples from Samsung androidapple

      Forget iOS and Windows. Today we present three decently sized deployments of Android in the Australian market on Samsung’s hardware, which the Korean vendor has dug up from its archives over the past several years for us after a little prompting :)

    • Businesslink cancelled Office 365 rollout cancelled

      Microsoft has been on a bit of a tear recently in Australia with its cloud-based Office 365 platform, signing up major customers such as the Queensland Government, Qantas, V8 Supercars and rental chain Mr Rental. And it’s not hard to see why, with the platform’s hybrid cloud/traditional deployment model giving customers substantial options. However, as iTNews reported last week, it hasn’t been all plain sailing for Redmond in this arena.

    • Qld Govt inks $26.5m deal for Office 365 walker

      The Queensland State Government yesterday announced it had signed a $26.5 million deal with Microsoft which will gain the state access to Microsoft’s Office 365 software and services platform. However, with the deal not covering operating system licences and not being mandatory for departments and agencies, it remains unclear what its impact will be.

    • Hospital IT booking system ‘putting lives at risk’ doctor

      A new IT booking platform at the Austin Hospital and Olivia Newton-John Cancer and Wellness Centre in Melbourne is reportedly placing the welfare of patients with serious conditions at risk.

    • Bailey quits Macquarie for non-profit COO role marc-bailey

      Long-time Macquarie University chief information officer Marc Bailey has left the educational institution to join non-profit group Intersect, which focuses on applying advanced ICT technologies to the practice of research.

  • Enterprise IT, Featured, News - Apr 16, 2014 16:49 - 0 Comments

    WA Health told: Hire a goddamn CIO already

    More In Enterprise IT

    News, Telecommunications - Apr 16, 2014 11:46 - 65 Comments

    CBN FTTN test shows speeds of 105Mbps

    More In Telecommunications

    Industry, News - Apr 15, 2014 15:54 - 3 Comments

    Hackett takes 40 percent UltraServe stake

    More In Industry

    Analysis, Digital Rights - Apr 14, 2014 9:40 - 7 Comments

    NAB’s Bitcoin ban a symptom of the digital currency threat

    More In Digital Rights