news Australia Post has announced a new partnership with the country’s largest data innovation group Data61 that is aimed to drive further transformation into a digital services company.
Over the next two years, Australia Post will combine its post office and digital network with Data61’s digital expertise across several priority areas.
Firstly, security will be enhanced, making it “easier and safer” for customers to use services online and in-store by building user-friendly services backed by advanced “cyber capabilities”, Australia Post said in a statement.
Secondly, in-market trials of new technology will help the company transform how citizens access government services in regional, remote and metropolitan areas.
Finally, by applying expert analysis of the data from the company’s trucks and parcel deliveries, the firm hopes to drive advances in supply chain management and methods of delivery.
Ahmed Fahour, Australia Post’s Managing Director and Group CEO, said the new partnership will allow Australia Post to maximise its e-commerce expertise by collaborating with some of Australia’s best data and innovation experts.
“We are continuing to directly invest in ideas that will improve the lives of our customers and our partnership with Data61 further demonstrates this,” Fahour said. “This business-driven approach will bring short-term teams together to understand what does and doesn’t work for our customers.”
Australia Post’s first trial will allow it to deliver a range of e-government services to customers in up to 20 isolated or socially disadvantaged areas, he added, resulting in “improved convenience without having to travel to other service centres”.
“As a major e-commerce business, innovation is part of our future. We need to continue to respond quickly to the ongoing shift in consumer behaviour towards digital channels,” Fahour said.
Data61 CEO, Adrian Turner, said that the organisation will use its extensive experience to “identify and apply” technology that supports business transformation.
“Australia Post is one of the country’s largest supporters of e-commerce ,” he said. “Working together will give us the ability to unleash the potential in Australian industry by establishing a stronger local and global presence and delivering solutions that contribute to the nation’s economic growth and prosperity.”
Turner added that Australia Posts’s digital transformation process is of “national significance” and Data61 is focused on delivering “high impact outcomes” that will boost its offerings as an e-commerce and e-government service provider.
This partnership is in addition to Australia Post’s recent announcement of a $20m innovation fund, whereby Australia Post will directly invest in e-commerce businesses with the potential to improve the lives of its customers.
Image credit: Australia Post