Delicious/delimiterau
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- Nokia Lumia 800 revs up at Bridgestone
- Telstra privacy breach was 'one little oops'
Opinion
Analysis, Opinion, Telecommunications - Wednesday, May 9, 2012 12:29 - 34 Comments
Reality check: ISPs do not understand content
opinion Australian ISPs, regulators and the Government need to take a step back and stop fooling themselves that future telecommunications competition will rest on ISPs’ ability to provide bundled video content services to users. The reality is that ISPs aren’t good at this task and customers don’t want them to do it.
Over the past few weeks, an old dream has begun to resurface strongly in the ongoing conversation around the future of Australia’s telecommunications industry. In this dream, ISPs and telcos are able to diversity beyond their roots providing telecommunications services such as broadband and telephony to customers. Under this so-called ‘triple-play’ vision, ISPs would add services further up the networking stack, providing video services such as films and television episodes on top of their network infrastructure.
The desire to realise this dream has become very evident in a number of comments made by industry figures over the past year or so.
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