• Great articles on other sites
  • RSS Great articles on other sites

  • Blog, Industry - Written by on Wednesday, April 3, 2013 15:45 - 19 Comments

    Australia trains more fitness than IT professionals

    blog From the thought-provoking blog of REA Group chief information officer Nigel Dalton and his consulting colleague James Pierce comes the news that Australia is currently training many more fitness instructors than IT professionals. A couple of shocking statistics:

    “Australian employers get access to maybe 4500 ICT grads every year, whereas the Aussie fitness industry is over-run by 8,163 fresh grads every year. There are twice as many personal trainers as ICT graduates entering the Australian workforce every year!”

    We won’t speculate whether this has anything to do with the current popularity of shows like The Biggest Loser, but it certainly is disturbing. What it says, essentially, is that Australia is broadly more focused on its own lifestyle choices — staying fit and keeping healthy — than on knowledge-worker careers such as working in IT, despite the fact that the IT profession obviously offers a much more extensive career path and quite likely higher overall earning potential than working as a fitness instructor. Fitness instruction is also not really going to contribute towards Australia’s export potential.

    Sounds like we really need to get incentivising people to get into IT — as Freelancer.com chief executive Matt Barrie has recently been suggesting. Of course, I’m not personally the poster child for becoming an IT professional — I left my career as a systems administrator a decade ago to become a journalist instead and write about all of your exploits ;)

    submit to reddit


    You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

    1. SMEMatt
      Posted 03/04/2013 at 3:58 pm | Permalink | Reply

      I know a fitness grad who is now an IT worker.

      • Brian
        Posted 04/04/2013 at 10:29 pm | Permalink | Reply

        I know plenty of fitness grads no longer in fitness – a training industry that oversells and under delivers on promise leaving disgruntled grads

      • Posted 05/04/2013 at 4:27 pm | Permalink | Reply


    2. Tailgator
      Posted 03/04/2013 at 4:16 pm | Permalink | Reply

      I know a slow news day when I see one ;)

    3. Liam
      Posted 03/04/2013 at 4:43 pm | Permalink | Reply

      If IT can shed the image of having to be stuck in helpdesk/support and being up to the elbows in server innards, maybe it will get an uptick in interest.

      Interesting that the perception differs in Aus vs the US in this; IT there = Facebook, Twitter etc, here it’s doing monkey work….

    4. Joff
      Posted 03/04/2013 at 5:11 pm | Permalink | Reply

      This might be stating the obvious, but the “academic ability” barriers to entry to ICT are likely higher than the ones required to be a personal trainer.

      • Stephen
        Posted 03/04/2013 at 6:05 pm | Permalink | Reply

        And the pay and promotion ones are possibly worse. Especially as it seems that management positions are now filled purely with management degree holders (PMs, MBAs, etc).

        And working conditions deteriorate in an ever diminishing path towards ‘greater efficiency’.

        • TechinBris
          Posted 04/04/2013 at 3:24 pm | Permalink | Reply

          ‘greater efficiency’ *cough* I rarely see it from those with some of those qualifications. But I will admit, a rare one happens along occasionally and stuns us out of our cynicism.

    5. jingo
      Posted 03/04/2013 at 6:34 pm | Permalink | Reply

      I kind of expected a satirical piece about home and away/neighbours leading our youth astray with unrealistic tales of beautiful partners throwing themselves at you and upper middle class salaries on gym instructor/PT wages and heaps of free time to lay on the beach/hang out at the local cafe.
      …I’ve been spending too much time at theonion.com lately :P

    6. Steve McCabe
      Posted 03/04/2013 at 6:44 pm | Permalink | Reply

      It’s hard to outsource a fitness instructor to India :-)

      • Grey Wind
        Posted 03/04/2013 at 7:24 pm | Permalink | Reply

        Don’t joke about that. Someone will find a way…

      • waterytowers
        Posted 04/04/2013 at 12:30 pm | Permalink | Reply


        I think outsourcing jobs overseas has been the death of the Australian IT industry. Fix that problem and people will come back to IT.

    7. TrevorX
      Posted 03/04/2013 at 11:37 pm | Permalink | Reply

      Fitness instructor = likely to get laid with hot women. IT professional = likely to be blanked by hot looking women. It’s a cultural thing here – fit, tanned people with time to go to the gym and the beach are broadly considered to have the most desirable lifestyle. IT pros are broadly thought of as ‘nerds’ and ‘geeks’ with pasty skin and zero sex appeal, if you’re smarter than average you’re bullied at school and ridiculed as an adult because culturally Australians feel threatened by anyone who doesn’t fit their prosaic, clichéd version of normality.

      Compare that to Silicon Valley in the US – there IT Pros drive hyper cars, live in million dollar mansions and attract stunning women, because they aren’t just accepted culturally there, their lives are what people aspire to.

      You want more people in IT here, you need to show them it’s worthwhile. Today the smart money is on dropping out of school and working in the mining industry, where electricians are making $150k pa and truck drivers are making over $100k. Do that for a few years and you’re set for life.

      IT has achieved a bad reputation as an uncertain career path, with redundancies and tremdous outsourcing over the past decade. Brilliant people go to the US or Europe where there are real jobs in Engineering.

      IT in Australia is hard work, it’s unstable, it’s often unrewarding and unappreciated and it is frequently underpaid.

      I once worked for a certain multinational and all of the corporate ‘sales’ guys in the Perth office were from non-IT backgrounds, and there was no career path to their jobs (some of the best paid jobs in the company). These guys were utterly incompetent and down at the project team level we were constantly having to clean up after their mistakes. That sort of culture is what causes disillusionment in your staff, seeing idiots who couldn’t hold a candle to their skills being paid four times what they are. That kind of culture is, again, pretty endemic in Australia.

    8. Jack
      Posted 04/04/2013 at 11:17 am | Permalink | Reply

      ‘fitness professional’.


    9. Disgruntled Loner
      Posted 04/04/2013 at 1:04 pm | Permalink | Reply

      Comparing WEEKS of training with YEARS of training, and of course the differences in costs you would expect with such markedly different course lengths.

    10. Craig
      Posted 04/04/2013 at 3:23 pm | Permalink | Reply

      “ICT grads” is that University graduates vs Fitness Institute grads?
      There’s probably more hairdresser grads then both lots

      • Bruce H
        Posted 05/04/2013 at 7:42 am | Permalink | Reply

        Lawyers too!

    11. Martin
      Posted 08/04/2013 at 1:52 pm | Permalink | Reply

      The Register has actually done some investigation into the claim, choosing not to simply accept it at face value, and found it to be factually wanting: http://www.theregister.co.uk/2013/04/07/australia_training_more_it_pros_than_professional_trainers/ The Register: showing other journalists how to treat claims by IT “leaders”?

    Leave a Comment


  • Get our 'Best of the Week' newsletter on Fridays

    Just the most important stories, one email a week.

    Email address:

    Follow us on social media

    Use your RSS reader to subscribe to our articles feed or to our comments feed.

  • Most Popular Content

  • Enterprise IT stories

    • Super funds close to dumping $250m IT revamp facepalm2

      If you have even a skin deep awareness of the structure of Australia’s superannuation industry, you’ll be aware that much of the underlying infrastructure used by many of the nation’s major funds is provided by a centralised group, Superpartners. One of the group’s main projects in recent years has been to dramatically update and modernise its IT platform — its version of a core banking platform overhaul. Unfortunately, the $250 million project has not precisely been going well.

    • Qld’s Grant joins analyst firm IBRS peter-grant

      This week it emerged that Peter Grant, the two-time former Queensland Whole of Government CIO (pictured), has joined well-regarded analyst firm Intelligent Business Research Services (IBRS). We’ve long had a high regard for IBRS, and so it’s fantastic to see such an experienced executive join its ranks.

    • Westpac dumps desk phones for Samsung Android mobiles samsung-galaxy-ace-3

      The era of troublesome desk phones tied to physical locations is gradually coming to an end in many workplaces, with mobile phones becoming increasingly popular as organisations’ main method of voice telecommunications. But some groups are more advanced than others when it comes to adoption of the trend. One of those is Westpac.

    • Ministers’ cloud approval lasted just a year reverse

      Remember how twelve months ago, the Federal Government released a new cloud computing security and privacy directive which required departments and agencies to explicitly acquire the approval of the Attorney-General and the relevant portfolio minister before government data containing private information could be stored in offshore facilities? Remember how the policy was strongly criticised by Microsoft, Government CIOs and Delimiter? Well, it looks like the policy is about to be reversed.

    • WA Govt can’t fund school IT upgrades oops key

      In news from The Department of Disturbing Facts, iTNews revealed late last week that Western Australia’s Department of Education has run out of money halfway through the deployment of new fundamental IT infrastructure to the state’s schools.

    • Turnbull outlines Govt ICT vision turnbull-5

      Communications Minister Malcolm Turnbull has published an extensive article arguing that the Federal Government needed to do a better job of connecting with Australians via digital channels and that public sector IT projects needn’t cost the huge amounts that some have in the past.

    • NZ Govt pushes hard into cloud zealand

      New Zealand’s national Government announced a whole of government contract this morning for what it terms ‘Office Productivity as a Service’ services. This includes email and calendaring services, as well as file-sharing, mobility, instant messaging and collaboration services. The contract complements two existing contracts — Desktop as a Service and Enterprise Content Management as a Service.

    • CommBank reveals Harte’s replacement whiteing

      The Commonwealth Bank of Australia has promoted an internal executive who joined the bank in September after a lengthy career at petroleum giant VP and IT services group Accenture to replace its outgoing chief information officer Michael Harte, who announced in early May that he would leave the bank.

    • Jeff Smith quits Suncorp for IBM jeffsmith4

      Second-tier Australian bank and financial services group Suncorp today announced that its long-serving top technology executive Jeff Smith would leave to take up a senior role with IBM in the United States, in an announcement which marks the end of an era for the nation’s banking IT sector.

    • Small business missing the mobile, social, cloud revolution iphone-stock

      Most companies that live and breathe the online revolution are not tech startups, but smart smaller firms that use online tools to run their core business better: to cut costs, reach customers and suppliers, innovate and get more control. Many others, however, are falling behind, according to a new Grattan Institute discussion paper.

  • Blog, Enterprise IT - Jul 5, 2014 13:53 - 0 Comments

    Super funds close to dumping $250m IT revamp

    More In Enterprise IT

    Blog, Telecommunications - Jul 5, 2014 12:12 - 0 Comments

    What should the ACCC’s role be in guiding infrastructure spending?

    More In Telecommunications

    Analysis, Industry, Internet - Jun 23, 2014 10:33 - 0 Comments

    ‘Google Schmoogle’ – how Yellow Pages got it so wrong

    More In Industry

    Blog, Digital Rights - Jun 30, 2014 22:24 - 0 Comments

    Will Netflix launch in Australia, or not?

    More In Digital Rights