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Blog, Enterprise IT - Written by Renai LeMay on Monday, December 3, 2012 12:09 - 15 Comments
Microsoft’s war on Google Apps gets nasty
blog Arch-rivals Microsoft and Google have been trading blows in the office productivity and collaboration space in Australia for a while now. With the popularity of IBM’s offerings gradually falling away, Google, with its Apps and Gmail products, has emerged as the main rival to Microsoft’s dominant Office and Outlook/Exchange ecosystem. Normally the pair are fairly polite about their rivalry, with each preferring to hype up the value of their own products and detailing new customers without mentioning the competition. But now Microsoft has gotten a little bit, well, aggressive in its Office 365 push in Australia, producing an entire local case study which appears designed to demonstrate how unsuitable Gmail in particular is for its purpose.
The case study, published in full online, details the experiences of A.P. Eagers, a sizable automotive retailer based in Brisbane. Initially the company had been looking to shift off an in-house Exchange 2003 instance and onto Gmail. However, Microsoft appears to have persuaded it otherwise. Some sample paragraphs:
“A.P. Eagers also had concerns about the ongoing availability of some of the features that the test group was using. In order to obtain all of the functionality the company was looking for in an enterprise email system, test users relied on a number of Google Mail Labs, which are experimental new features that Google engineers are working on. While the Labs provided needed features, there was no guarantee that those features would be available in the future. “When we looked at the support agreement, it covered only the base product, with no support for any of the Labs, or any guarantee they would be maintained, and we were using a number of them. So from a purely contractual standpoint, the product itself was below the standard that we required. This reduced our confidence in the solution.”
A.P. Eagers was also worried about the change management requirements to get all of its employees working successfully on Google Mail, at the productivity levels that they had with the existing Exchange Server 2003 system. The company recognized that this would require extensive hands-on training from the partner and from Google. Some members of the evaluation team required more than a day of one-on-one training, and when A.P. Eagers calculated the effort required to train the rest of the business, they saw that the requirements would be massive in terms of time and resources.”
The entire case study is scorching towards Gmail, picking apart the Google offering on a variety of fronts, and while it obviously details the views of the customer concerned, A.P. Eagers, it’s not hard to view the retailer’s comments as a proxy for Microsoft’s own concerns with Google Apps and all it represents. In turn, if Microsoft Australia is willing to get stuck into Google this hard, it’s hard not to feel that Google must be making some mileage with its enterprise products in Australia. And if the slew of case studies issued by Google Australia and published by other media outlets recently is any indication (Fire & Rescue NSW, Elders Real Estate, Specsavers, Woolworths, Fairfax), the company must indeed making some headway. Sounds like game on.
Latest Delimiter 2.0 articles (subscriber content)
|Politicians from Australia’s major parties need to stop issuing ludicrous blanket pardons for the intelligence community’s ongoing misdemeanours and start applying a basic modicum of transparency and accountability to this important national security function.|
|The independent pro-fibre National Broadband Network movement is doing a far better job of promoting Labor’s Fibre to the Premises-based NBN policy than Labor itself. When is Labor going to wake from its slumber and start supporting this scrappy but energetic grassroots network of activists?|
|Ziggy Switkowski's first substantial public appearance since being appointed NBN Co chief executive has starkly demonstrated just how different he is from his predecessor, Mike Quigley, and just how strictly he will adhere to the guidelines which his patron, Communications Minister Malcolm Turnbull, has set for him.|
|Australian technology companies have been virtually absent from the the nation’s public stockmarket over the past decade as the stigma of the dot com bust took its toll on investor confidence. But a clutch of new listings planned for the closing months of 2013 shows renewed interest in the sector and that local entrepreneurs are smelling money in the air once again.|
|NBN Co’s Strategic Review process gives the company an unmissable opportunity to re-evaluate the early decision to deploy its FTTP network primarily through Telstra’s underground ducts. The company and its new Coalition masters must now seriously consider deploying more fibre aerially on power poles in an effort to speed up its rollout substantially.|
|That moment which many Australian technologists fervently hoped for but never expected to see has come to pass: Simon Hackett has been appointed to the board of the National Broadband Network Company. But what questions should the Internode founder be asking NBN Co’s executive management team? Here’s five ideas to start with.|
|The rapid replacement of respected NBN Co chief operating officer Ralph Steffens with a Telstra executive who appears less experienced with fibre rollouts but better politically connected represents a key signal that NBN Co’s senior executive hiring process has now become completely politicised and is no longer independent from the Federal Government.|
Enterprise IT, News - Dec 6, 2013 12:50 - 0 Comments
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News, Telecommunications - Dec 6, 2013 11:54 - 52 Comments
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Digital Rights, News - Dec 5, 2013 14:08 - 24 Comments
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