• Great articles on other sites
  • RSS Great articles on other sites

  • Enterprise IT, News - Written by on Wednesday, June 20, 2012 17:28 - 8 Comments

    Amazon confirms Sydney CDN node

    news Global cloud computing player and retailer Amazon today confirmed that it had added an ‘edge’ location in Sydney to speed up the delivery of content to Australians, confirming a deployment model which was the subject of speculation some 12 months ago.

    The company has long been suspected of rolling out datacentre infrastructure in Australia to support its Amazon Web Services business, which is one of the largest global cloud computing infrastructure players. Many within the industry have believed the first step in such an investment could be the deployment of a so-called ‘edge’ node which would allow the company to speed up the deployment of content to local users, ahead of a potential larger datacentre rollout down the track.

    As displayed in the diagram above, Amazon currently operates so-called ‘edge locations’ in a number of other major cities across the globe, where it does not yet have dedicated datacentre infrastructure, including London, Paris, Amsterdam, Tokyo and Singapore, as well as locations in the US.

    “We’ve just added an edge location in Sydney, Australia (number 33, to be precise) to Amazon CloudFront and Amazon Route 53,” Amazon wrote today on its Web Services blog. “Based on customer requests, internal logging, and the response to our recent survey, we believe that this location will prove to be of great benefit to our customers, providing them with increased performance and reduced latency.”

    “We believe that CloudFront’s pay-as-you-go pricing model will provide Australian companies and global companies with a very cost-effective alternative to traditional content delivery solutions. This new location will speed up the delivery of static, streaming and dynamic content to end users in Australia, and will also accelerate the resolution of DNS queries that originate from within the area.”

    The company said its new CloudFront location in Sydney supported the entire array of CloudFront features including support for “dynamic content, low minimum content expiration periods, live streaming to multiple devices using Flash Media Server 4.5 or smooth streaming, streaming media, custom origins , private content, invalidation, and custom origins”. CloudFront is the name given to Amazon’s content distribution network.

    Delimiter speculated about an Amazon ‘Edge’ node in Australia in July 2011, writing at the time:

    “For Amazon to invest in a new Australian ‘region’, when there are no regional facilities in countries like India, with its massive population of 1.1 billion and a burgeoning IT industry, just sounds ludicrous. Sure, Australia punches above its weight when it comes to consuming cloud computing resources — but does it punch bigger than India? Not really. I would consider it much more likely that what Amazon is planning for Australia is to build a small ‘Edge’ content distribution facility locally, to bring us into line with locations such as Paris and London. That would make a great deal of sense, considering our appetite for consumer online services, particularly media.”

    However, there has also been increasing amounts of speculation over the past few weeks that the Edge node could be a fore-runner to a larger infrastructure investment. Unverified sources have highlighted a claimed link between giant datacentre operator Equinix in Australia, and last week The Register reported that Amazon intended to offer cloud computing services from an existing cloud computing datacentre in Australia.

    opinion/analysis
    I still don’t believe that Australia will see a full-scale Amazon ‘region’ datacentre in any sense of the word. The return is not here for that. Given the CDN confirmation today, this is what I believe Amazon will eventually do in Australia, as I alluded to last year:

    “There is the possibility that Amazon will create in Australia what I would term a ‘hybrid’ model of datacentre. It might combine its basic content distribution network model with a small amount of extra processing and storage space, so that it can gain a toehold in the local market and start discussing options with … local chief information officers”

    This would be a good match for the demands and size of the Australian market; as in, we have pretty stringent demands but we’re also pretty small.

    Image credit: Amazon

    submit to reddit

    8 Comments

    You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

    1. PeterA
      Posted 21/06/2012 at 11:03 am | Permalink |

      If they only just announced this, worlds worst kept secret.

      My friend was telling me a couple weeks ago his work was shifting some infrastructure to be as close as possible to the sydney node… (I didn’t realise it was secret!)

      • Posted 21/06/2012 at 10:20 pm | Permalink |

        I know, we’ve been getting a constant series of tips about it. I was going to do a roundup and then this happened.

    2. GongGav
      Posted 21/06/2012 at 4:16 pm | Permalink |

      Typo in the first sentence of your opinion Renai, I think you mean “in any sense of the WORD”…

      As for the rest, what would a datacentre do for the region? Would it help NZ? Pacific nations? SE Asia? Would it provide a redundancy backup for other centres?

      Does our move to NBN influence things in any way, given the potential speed increases and IT based businesses moving here?

      I think you’re right, and that some sort of hybrid model will be the best result, but there are other factors at play that may help.

      • Posted 21/06/2012 at 10:21 pm | Permalink |

        Cheers, typo fixed.

        I know a lot of Australian IT startups and some big businesses use Amazon for cloud computing stuff. I think a local datacentre would be speedily adopted by those organisations. It would help our industry development locally. I don’t think the NBN is a huge factor yet.

    3. Stephen
      Posted 21/06/2012 at 8:22 pm | Permalink |

      What laws will Amazon be bound by in operating this centre? Will the data be subject to US government oversight?

      This is something that Amazon, and for that matter the US, need to clear up.

      On a slightly different matter, I have some stuff I’d like Amazon to host. It’ll involve documents that I find around the place, that may or may not be of interest to some governments. It’s always possible that I’ll host documents that have been given to me by members of a country’s armed forces, for instance, but I’m operating on a “don’t ask, don’t tell” basis. Reckon they’ll be interested?

      I figure I can use Paypal, and maybe Visa and Mastercard to process donations that’ll keep my venture going.

      • Posted 21/06/2012 at 10:22 pm | Permalink |

        “What laws will Amazon be bound by in operating this centre? Will the data be subject to US government oversight?”

        Anybody’s guess at this point.

        • GongGav
          Posted 22/06/2012 at 11:10 am | Permalink |

          Given how the US has put their own dominant stamp on other areas, I think the safe starting point is assuming that yes, the hosted data will be subject to US nosiness.

          Centre is here, data is here, but you work through amazon.com, and that simple .com address is enough for the US to feel justified in putting their laws in place over our laws. They’ve done it in the UK, they’ve done it with Kim Dotcom, and they’ve done it was the FBI seizure of hundreds of websites outside their boundaries.

          I think the evidence is allready there that they feel they have the right of way with digital data, through VERY flimsy linkage.

    4. Posted 30/01/2013 at 11:49 am | Permalink |

      A result of the immense size and strength that these animals can grow to means
      pets should be leash trained from a young age. Citrus juices
      help in decreasing the chance of bacteria to remain in your dog.
      In 2005, Ford, a Gateway employee, decided it was time for a career change.




    Get our 'Best of the Week' newsletter on Fridays

    Just the most important stories, one email a week.

    Email address:


  • Enterprise IT stories

    • Super funds close to dumping $250m IT revamp facepalm2

      If you have even a skin deep awareness of the structure of Australia’s superannuation industry, you’ll be aware that much of the underlying infrastructure used by many of the nation’s major funds is provided by a centralised group, Superpartners. One of the group’s main projects in recent years has been to dramatically update and modernise its IT platform — its version of a core banking platform overhaul. Unfortunately, the $250 million project has not precisely been going well.

    • Qld’s Grant joins analyst firm IBRS peter-grant

      This week it emerged that Peter Grant, the two-time former Queensland Whole of Government CIO (pictured), has joined well-regarded analyst firm Intelligent Business Research Services (IBRS). We’ve long had a high regard for IBRS, and so it’s fantastic to see such an experienced executive join its ranks.

    • Westpac dumps desk phones for Samsung Android mobiles samsung-galaxy-ace-3

      The era of troublesome desk phones tied to physical locations is gradually coming to an end in many workplaces, with mobile phones becoming increasingly popular as organisations’ main method of voice telecommunications. But some groups are more advanced than others when it comes to adoption of the trend. One of those is Westpac.

    • Ministers’ cloud approval lasted just a year reverse

      Remember how twelve months ago, the Federal Government released a new cloud computing security and privacy directive which required departments and agencies to explicitly acquire the approval of the Attorney-General and the relevant portfolio minister before government data containing private information could be stored in offshore facilities? Remember how the policy was strongly criticised by Microsoft, Government CIOs and Delimiter? Well, it looks like the policy is about to be reversed.

    • WA Govt can’t fund school IT upgrades oops key

      In news from The Department of Disturbing Facts, iTNews revealed late last week that Western Australia’s Department of Education has run out of money halfway through the deployment of new fundamental IT infrastructure to the state’s schools.

    • Turnbull outlines Govt ICT vision turnbull-5

      Communications Minister Malcolm Turnbull has published an extensive article arguing that the Federal Government needed to do a better job of connecting with Australians via digital channels and that public sector IT projects needn’t cost the huge amounts that some have in the past.

    • NZ Govt pushes hard into cloud zealand

      New Zealand’s national Government announced a whole of government contract this morning for what it terms ‘Office Productivity as a Service’ services. This includes email and calendaring services, as well as file-sharing, mobility, instant messaging and collaboration services. The contract complements two existing contracts — Desktop as a Service and Enterprise Content Management as a Service.

    • CommBank reveals Harte’s replacement whiteing

      The Commonwealth Bank of Australia has promoted an internal executive who joined the bank in September after a lengthy career at petroleum giant VP and IT services group Accenture to replace its outgoing chief information officer Michael Harte, who announced in early May that he would leave the bank.

    • Jeff Smith quits Suncorp for IBM jeffsmith4

      Second-tier Australian bank and financial services group Suncorp today announced that its long-serving top technology executive Jeff Smith would leave to take up a senior role with IBM in the United States, in an announcement which marks the end of an era for the nation’s banking IT sector.

    • Small business missing the mobile, social, cloud revolution iphone-stock

      Most companies that live and breathe the online revolution are not tech startups, but smart smaller firms that use online tools to run their core business better: to cut costs, reach customers and suppliers, innovate and get more control. Many others, however, are falling behind, according to a new Grattan Institute discussion paper.

  • Blog, Enterprise IT - Jul 5, 2014 13:53 - 0 Comments

    Super funds close to dumping $250m IT revamp

    More In Enterprise IT


    Blog, Telecommunications - Jul 5, 2014 12:12 - 0 Comments

    What should the ACCC’s role be in guiding infrastructure spending?

    More In Telecommunications


    Analysis, Industry, Internet - Jun 23, 2014 10:33 - 0 Comments

    ‘Google Schmoogle’ – how Yellow Pages got it so wrong

    More In Industry


    Blog, Digital Rights - Jun 30, 2014 22:24 - 0 Comments

    Will Netflix launch in Australia, or not?

    More In Digital Rights