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Featured, News - Written by Jenna Pitcher on Thursday, September 16, 2010 16:43 - 5 Comments
We’ve got no competition, claims Avaya MD
The managing director of Avaya’s Australian division has thrown down the gauntlet to rivals like Cisco, claiming his company has no competition when it comes to the next generation of unified communications solutions.
The company is this week launching its Flare Experience family of UC devices and software in Australia, including a much-hyped integrated tablet device that allows customers to place video calls in high definition and access the corporate directory and other data.
“My view on this, is that we are so far ahead of our competitors in this experience, that we don’t have any at the moment, and they’re going to take quite a long time to catch up,” claimed the company’s local chief Rob Wells.
“Years of R&D have gone into bringing this experience together, and the competitive approach to this is a much clunkier user experience and that inhibits the deployment of unified communications,” he said.
Avaya arch-rival Cisco unveiled its own HD tablet — dubbed the Cius — in late June, saying it would extend the productivity benefits of the company’s own UC suite into the mobile space. And Dell is getting into the business as well — the company is speaking to mobile operators in Australia about bringing its smaller Dell Streak tablet Down Under.
“Yes there are people that have tablets,” said Wells. “This isn’t about the tablet, this is about the experience — it’s a completely different approach to the whole thing.”
The executive said Avaya had started showing Flare to partners in January this year, as well as key customers in recent months. He couldn’t say which customers had been interested so far, but he claimed Avaya already had orders for the package.
The Flare Experience system adds a number of innovations to Avaya’s kit through the company’s tablet including a new ‘touch and swipe’ user interface, drag and drop voice and video calling and the ability to separate from a conferencing call for interactions with the software’s sidebar functions — voice, email or instant messaging, for example — and then rejoin without interrupting the call in progress, a virtual ‘Rolodex’ that provides a single view of multiple directories and the ability to use popular Android applications.
“The Avaya Flare Experience is initially sold with the Avaya Desktop Video Device but will soon be made available for other environments, including PCs, laptops, tablet PCs, and smartphones,” the company said in a statement today. “The Avaya Flare Experience leverages the Avaya Aura 6.0 solutions announced in July, including Avaya Aura Conferencing and Avaya Aura Messaging.”
Some of Avaya’s largest Australian customers include St George Bank, Macquarie University and the Australian Federal Police. Some photos of Avaya’s tablet, which it dubs the Avaya Desktop Video Device, are below. The device has a list price of $3,750 in Australia.
Image credit: Avaya, Video credit: Delimiter
Latest Delimiter 2.0 articles (subscriber content)
|It’s hard to imagine how things could have gone worse for Malcolm Turnbull in his first three months as Communications Minister. With the public rapidly turning on the Earl of Wentworth over his horribly unpopular new NBN policy, a growing perception that he’s stacking NBN Co with partisan staff and a lack of transparency verging on the hypocritical, it’s hard to find positives for the Earl of Wentworth from his initial period in office. Turnbull is truly fumbling the catch on both political and functional levels.|
|Politicians from Australia’s major parties need to stop issuing ludicrous blanket pardons for the intelligence community’s ongoing misdemeanours and start applying a basic modicum of transparency and accountability to this important national security function.|
|The independent pro-fibre National Broadband Network movement is doing a far better job of promoting Labor’s Fibre to the Premises-based NBN policy than Labor itself. When is Labor going to wake from its slumber and start supporting this scrappy but energetic grassroots network of activists?|
|Ziggy Switkowski's first substantial public appearance since being appointed NBN Co chief executive has starkly demonstrated just how different he is from his predecessor, Mike Quigley, and just how strictly he will adhere to the guidelines which his patron, Communications Minister Malcolm Turnbull, has set for him.|
|Australian technology companies have been virtually absent from the the nation’s public stockmarket over the past decade as the stigma of the dot com bust took its toll on investor confidence. But a clutch of new listings planned for the closing months of 2013 shows renewed interest in the sector and that local entrepreneurs are smelling money in the air once again.|
|NBN Co’s Strategic Review process gives the company an unmissable opportunity to re-evaluate the early decision to deploy its FTTP network primarily through Telstra’s underground ducts. The company and its new Coalition masters must now seriously consider deploying more fibre aerially on power poles in an effort to speed up its rollout substantially.|
|That moment which many Australian technologists fervently hoped for but never expected to see has come to pass: Simon Hackett has been appointed to the board of the National Broadband Network Company. But what questions should the Internode founder be asking NBN Co’s executive management team? Here’s five ideas to start with.|
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